On camera and in the room.
As yourself.

You know your business better than anyone.

But can you convince the camera? Can you carry the room?

ANP's on-camera coaching prepares senior leaders to front their own videos, and to present in person with confidence, so that what reaches your staff, investors and customers is you at your best.

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Who it's for

CEOs, founders and senior executives who appear in their company's brand advertising, who make announcements for investors and shareholders, who present internal messages to staff, and who front their company’s social content.

ANP can also work with the marketing, communications and production teams who need these leaders to deliver on the day.

What changes

Most leaders who are excellent in a room lose something in front of a lens. We work on the five things that decide how you come across:

  1. The camera.

    Knowing how to work with a camera: best practice, common mistakes and how to talk personally to each member of your audience.

  2. The words.

    A script that sounds like you. If necessary, and in consultation with any agency or producer involved, I will rewrite the words so that you speak in your own voice.

  3. The voice.

    Pitched for a microphone and one listener, conversational, impactful, even when scripted.

  4. The body.

    Grounded and at ease, with gestures that support the message.

  5. The conviction.

    A preparation routine that turns nerves into energy, so the delivery feels true and the message lands.

    The result…

    More confidence, fewer retakes, a shoot day that runs to time, and a presentation you're proud to share with the world.

Packages

Shoot Ready

For media, keynote or board
presentations

Script review, marking and rewriting where needed

Two 60-minute online sessions

A baseline recording, and then written and video notes on your rehearsal

$1,500 per video

On-Set Coach

Everything in Shoot Ready

Plus:

Full shoot day alongside you on set

Working with the director and producer to deliver the brief

A debrief after your performance

$3,500 per shoot

Video Presence

For leaders who appear regularly on video or in public

A monthly script session for upcoming presentations

Notes on every recording before it's published

Minimum of three months contract

$2,000 per month

Prices quoted in US dollars.
Invoices can be issued in GBP, Euro or South African Rand at equivalent value.

How it works

  1. Introductory call: 30 minutes, at no charge.

  2. Written proposal within 48 hours.

  3. Agreement: contract, confidentiality agreement and a 50% deposit.

  4. Preparation: your script, brief and a short baseline recording.

  5. Coaching: online sessions at times that suit your diary.

  6. The shoot: a final remote check, or me beside you on set.

  7. Review: a short note on what worked, and what to work on going forward.

Discretion

Everything you share, from unpublished results to internal messages, is covered by a confidentiality agreement. Nothing from your sessions is ever used publicly without your written permission.

FAQ

  • Not in the usual sense. Media training prepares you for journalists and difficult questions. This coaching prepares you to deliver your own message on camera: brand advertising, results announcements, staff messages and social video.

  • Yes. All preparation sessions are online, at times that suit your diary, wherever you are. For shoots in Cape Town, I can also be beside you on set.

  • Shoot Ready is $1,500 per video. On-Set Coach, which adds a full shoot day in Cape Town, is $3,500 per shoot. Video Presence, for leaders who appear on video regularly, is $2,000 a month for a minimum of three months. Invoices can be issued in US dollars, pounds, euros or rand.

  • At least one week. That leaves time for the introductory call, our sessions and practice recordings or, for shoots in Cape Town, our sessions and an in-person rehearsal. The more notice you can give, the more time there is to prepare.

  • Very few leaders are. People who are excellent in a meeting room often lose something in front of a lens, and the reasons are usually technical: where you look, how you pitch your voice, how you hold still. These are learnable, and the aim is always to look and sound like yourself at your best, not like an actor.

  • Only where it helps, and always with your approval. If an agency or producer wrote it, any changes are made in consultation with them.

  • No. Your production team or agency films and edits. I prepare the person on camera and, on set, work alongside the director to deliver the brief.

  • Yes. Everything you share, including unpublished results, is covered by a confidentiality agreement, and nothing from our sessions is used publicly without your written permission.

Start with a conversation

A short call, at no charge, to discuss what you need for your presentation or your book.

Book a call